Why the pink color is for girls and the blue is for boy

Girls wear pink and children in blue’ is a style so widespread that many adopt it without thinking twice. Likewise, it is marked by the fashion that is everywhere: in separate areas in toy stores, shelves in clothing stores, in furniture for children’s rooms …

It is a pattern imposed and accepted by many people without thinking about why. Why is pink for girls and blue for boys? Everything has a story and an explanation, there was a time when it was not like that.

Do girls prefer pink and boys prefer blue?

Do girls wear pink because they prefer it? Do children avoid it because they think it is a cheesy color? It seems that the choice of colors by sex is not innate, neither girls choose pink, nor children choose blue. It is a style imposed by the fashion of the last decades.

There are several books and articles that explain the history of the association of colors by sex. They say that in the United States, until the First World War, the color chosen for babies was white. As for children, they used to wear pink more because it was associated with red and was considered as a color of strength and girls, however, wore blue since it was related to delicacy and softness.

This tendency was also reflected in art: the Virgin Mary used to be represented with a blue veil while Jesus is covered with a red veil. And, similarly in Europe in many children’s home, boys wore red or pink clothes and girls blue.

When does this trend change? During the First World War the colors began to reverse, and that is because the Marines wore navy blue jackets and the posters that symbolized the heroism of the blue soldiers were everywhere. The children began to wear blue “marinerito” and little by little this fad was spreading.

It is especially from 1980 when stores and brands begin to highlight this difference of colors by sex and to produce and produce pink elements designed for girls and blue children. In addition, the use of pastel shades for babies’ and children’s clothing is more widespread.

In any case, this trend is more Western since in many African tribes there is no such separation of sexes by color, nor a preference for blue in children and pink by girls.

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